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New Generation of Consumers Image Masking Service

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  • New Generation of Consumers Image Masking Service

    Study after study shows that despite the introduction and proliferation of far-reaching alternative mediums, for example Google and Facebook, email is still king. No other online marketing tool is as effective as email at grabbing people's attention and launching marketing funnels. As part of our commitment to our customers, we try to listen to the market, by listening to and internalizing the advice of power digital marketers like the experts featured in this article. I would like to take this opportunity to thank each of the contributors for their efforts and you, the readers, for taking the time to hear what they have to say.

    Image Credits Featured Image: Image from Active Trail. Used with permission. In-post photos: Images from Active Trail. Used with permission. Once upon a time, we lived in the image masking service golden age of advertising jingles. Namely: the mere mention of some of the brands behind them - like, for example, Mentos, Kit Kat, Folgers or Oscar Mayer - is probably enough to keep one of their ditties stuck in their head for the rest of the day. Mr. Clean recently brought back his iconic jingle to appeal to a new generation of consumers. Hefty also updated his version, which would be out of circulation for 30 years. And, in relatively recent history, Meow Mix and even Bagel Bites have made similar moves.

    But jingles are a tactic we don't see as often in mainstream advertising. With a few notable exceptions like Nationwide and McDonald's, it seems new jingles are mostly found on daytime or late-night TV and come from smaller brands like JG Wentworth, Reasons Why Jingles Have Marketing Power Beyond Nostalgia | SEJ Why Enthusiasm Diminished And this in part because times - and media consumption habits - have changed. Advertising Continue reading below Consumers today are no longer sweet potatoes who spend the majority of their lives in front of TV screens. They're mostly on mobile devices, mostly on the go, and always trying to get things done: uploading Facebook statuses, finding directions, reading articles, sharing photos [and] rating restaurants, said Joe McCambley, senior vice president of content marketing at Modern agency Pop.
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